I generally hate history, but not when it comes to computers. Iāve been especially keen about operating systems and how theyāve shaped the high-tech industry. For those with little or no knowledge about the antagonistic relationships shared between IBM, Microsoft and Apple, this movie is a must-watch. Though the IBM part of the picture has been considerably dwarfed to accentuate the other two, it in no way belittles the importance of Big Blue. Well, Iāve never really liked the philosophy behind Apple, though it help us explore the possibility of seeing how tightly coupling hardware with software works. As it turns out, it works rather well. But I have a feeling that after a certain point, market dynamics no longer depend on technical brilliance, often itās mass hysteria that sees you through the next chapter. This explains Appleās cult following, its artistry in product innovation being fueled by the premium Apple charges on its products. Hereās the irony to it all: I watched the m...